Analysis of advertising results

We regularly analyze and improve your advertising campaign.
Analysis of the results and revision are necessary to increase the conversion and more efficient spending of the advertising campaign budget. We coordinate with you all the necessary actions.
Control of advertising campaign will help to cut expenses and attract more target clients.

Control of advertizing campaign, the analysis of its current results and the assessment of their efficiency is the integral stage of all the process of planning of advertizing activities. Control of advertizing campaign is not a compulsory procedure and, in most cases, companies do not control the course of the process. Instead managers analyze indicators of product sales before the beginning and during all advertizing campaign and then draw a conclusion if advertizing works or not.

However about half of all advertizing campaigns does not lead to a substantial (calculable) increase in sales volumes. Moreover, 3 out of 10 campaigns eventually cause drop in sales. Without proper monitoring the campaign course, there is a possibility of a result occurring that would be too late and/or impossible to correct.

Your business has to constantly evolve

You should not "stand still" especially when all market factors say that your advertizing is achieving the goal of a sale. The growth and development of any business is not linear. Therefore it is in your interests to earn more when the market provides opportunities.

  • Constantly develop the website according to modern requirements;
  • create unique service on the basis of your business;
  • involve the greatest possible volume of marketing tools;
  • care for the ORM reputation (online reputation management) and its potential impact for future sales;

Anti-crisis marketing and analytics

An expensive segment of the market always sustains losses during a crisis, and a cheap segment violently develops. You always have to have an anti-crisis marketing plan. As a rule, it includes measures of the stabilization of sales at the level that is optimum for the company.

Add-branding

There is a proverb "Don`t put all the eggs in one basket".

So we recommend to regularly test for a possibility of creating new growing-points in sales on the basis of cheap goods and services. Ideally, it would present the creations of a separate cluster under a separate brand. While comparing results you will be able to draw conclusions regarding the ways for developing your company and marketing in this period.

One of our work

LorakBikes LTD
+516%
traffic
+89%
sales
LorakBikes LTD
The company Lorak, LTD is the largest manufacturer of bicycles.
purpose
Improve brand awareness, increase sales of Lorak bicycles.
solution
Developed a brand website, brand book, banners for stands at exhibitions. Launched SEO website promotion and SERM advertising. In 2019, in addition to the redesign of the website, the design of bicycles and the logo were finalized.
result
For more than 7 years of cooperation a substantial amount of work on the website and advertising campaigns was carried out. Sales and site traffic have increased by a factor.
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traffic
52
320
sales
2%
91%
bounce rate
0.64
0.11

Start working with us

Our Manager will contact you and our specialists will develop an individual offer (based on your priorities, opportunities and seasonality of demand).
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Blog

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Website geography on Google
Google provides a website binding tool for a certain region. In Search Console in the Subsection "Targeting on Languages and the Countries" of the section "Search Traffic" there is a tab “Country” in which it is specified with what country the website is connected.
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